Hiring out classic vehicles for use in photographic and film shoots can be fun and rewarding, but – take it from us here on Planet Sputnik – it’s also bloomin’ hard work, and not nearly as glamorous as it sounds!
For a dedicated owner who’s invested much time, money and effort in their pride and joy, it’s fabulous to see your vehicle immortalised in the pages of a magazine or on film. It’s even nicer to receive the cheque afterwards: thirsty classics aren’t easy to maintain or cheap to run, especially with fuel at well over £6 a gallon, so if a car or motorcycle can be ‘put to work’ to help contribute towards its keep, all the better.
Classic vehicles look fantastic, yet aren’t cheap to own and run. Image: Hiro Maeda
Forget lofty ideas of private trailers, hob-nobbing with the stars and red-carpet premiers, though; the reality can be early mornings, late nights, temperamental mechanicals, lots of hanging around and considerable stress. Will the car start? What if heavy traffic makes me late? Will the mechanicals let me down on-set? What if the paintwork gets damaged; will the production company pay up, or will I have a fight on my hands? There’s a lot to think about – and it’s not how to wangle a star’s autograph or what the catering wagon is serving up for lunch…
It’s great to see behind the scenes on photo and film shoots – such as this one
with our 1929 Ford hot rod for Bizarre magazine – but it’s hard work, too.
Planet Sputnik has been hiring out classic cars and motorcycles for shoots for many years, and oooh, could we tell you some stories… So, what about just some of the high points? Well, our 1969 Plymouth Road Runner appeared in the opening credits of the Tim Burton and Johnny Depp blockbuster Dark Shadows.
Blink and you’ll miss it – but that’s our 1969 Plymouth Road Runner in Dark Shadows.
‘American freeway’ sequence was filmed on private test track in Berkshire, UK.
And our 1956 Chevrolet pick-up truck, fondly known to us as ‘Ol’ Green’, featured on the cover of Lana Del Rey’s no.1 album Born To Die, as well as in the original video to her hit Blue Jeans.
Our 1956 Chevy truck went to the top of the charts… Image: Nicole Nodland/Polydor
‘Ol’ Green’ will forever be known as the ‘Lana Del Rey’ truck.
Image: Nicole Nodland/Polydor
Singer-songwriter Rita Ora has also strutted her stuff with the Chevy, and top model – and Sir Mick’s daughter – Georgia May Jagger has done the same. It even featured on the front of vintage hair and make-up book, Vintage Beauty Parlor.
Images and text excerpted from Vintage Beauty Parlor book by Hannah Wing.
Photography Penny Wincer. Copyright © Ryland Peters & Small Ltd.
Reprinted with permission of the publisher. All rights reserved.
Filming nightmares we’d rather forget? How about the time that same pick-up went up in flames on the set of Dark Shadows. Long story, but suffice to say the day (and the truck) was saved by a quick-thinking, fire-extinguisher-wielding member of the production crew. Just as well they were on hand; we were too busy having a meltdown of our own to think straight!
Chevy on location in north London with Dark Shadows: a day we really felt the heat
– but ‘Ol Green’ lived to tell the tale.
Then there was the day just two of our team had to deliver no fewer than five classic motorcycles to an early-morning, central London studio shoot for GQ Style magazine – in a December snowstorm. Our brave riders’ carefully orchestrated shuttling shenanigans would have put an Olympics relay team to shame, although they were numb with cold and in dire need of a cuppa and hot water bottle by the time they were done. The results were worth it, however, as the bikes – ranging from a 1939 Harley-Davidson to a 1970 Triumph – looked amazing in the images.
Classic bikes were stunning in high-end men’s accessory shoot for GQ Style.
Image: Toby McFarlan Pond
From music promos with Texas and Duran Duran, to commercials for Lucozade and Avon tyres, TV shows such as Kirstie’s Vintage Home to movies like The Boat That Rocked, not to mention countless editorial clients, we’ve had a great time on set and on location with our cars and bikes over the years. Just don’t go thinking it’s easy money!